New signing Diomansy Kamara sealed the win for the Baggies from the penalty spot two minutes from time.
Albion: Kirkland; Albrechtsen, Gaardsoe, Clement (Moore 63), Robinson (Greening h/t); Gera (Watson 76), Wallwork (Chaplow h/t), Johnson (Scimeca 69), Carter; Campbell (Kanu 63), Horsfield (Kamara 63). Subs not used: Kuszczak, Dyer, Earnshaw, Inamoto.
Atletico Madrid: Franco; Velasco (Contra h/t), Ibanez, Parea, Lopez; Rodriguez, Luccin, Gabi, Petrov; Kezman (Arizmendi 56), Torres. Subs not used: Cueller, Zahinos, Domingo, Colsa, Sicilia.